Replying to criticism that his productions were somewhat corny, he replied: Walt Disney would later write that he never produced films for the critic, but the general public. The film had very high production values but also captured the essence of a fairy tale on film for the first time. But, the movie’s strong critical reception, made it the most successful film of 1938, earning $8 million on its first release. It took nearly three years to film – coming out in 1937 after Disney had run out of money. But, using new techniques of filming, the production was met with glowing reviews.
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He wished to make a full length animated feature film of ‘Snow White and the Seven Dwarfs.’ Many expected it to be a commercial failure. In 1924, Walt Disney began his most ambitious project to date. In 1933, he developed his most successful cartoon of all time ‘The Three Little Pigs’ (1933) with the famous song ‘Whose Afraid of the Big Bad Wolf.” In 1932, he received his first Academy Award for the Best Short Subject: Cartoons for the three coloured ‘Flowers and Trees’ He also won a special Academy Award for Mickey Mouse. They were skillfully depicted and captured the imagination of the audience through his pioneering use of uplifting stories and moral characteristics. The skill of Walt Disney was to give his cartoons believable real-life characteristics. The Mickey Mouse cartoons with soundtracks became very popular and cemented the growing reputation and strength of Disney Productions. Ub Iwerks drew Mickey Mouse, and Walt gave a voice to the character. It was at this point that he created the character – Mickey Mouse (originally called Mortimer Mouse). He rejected an offer from Universal and went back to working on his own. However, with Universal Pictures controlling the rights to ‘Oswald the Lucky Rabbit’, Walt was not able to profit from this success.
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In 1927, the Disney studio was involved in the successful production of ‘Oswald the Lucky Rabbit’, distributed by Universal Pictures. With his brother, Roy, Walt set up another company and sought to find a distributor for his new film – Alice Comedies – based on the adventures of Alice in Wonderland. “All the adversity I’ve had in my life, all my troubles and obstacles, have strengthened me… You may not realize it when it happens, but a kick in the teeth may be the best thing in the world for you.”
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This ability to overcome adversity was a standard feature of Disney’s career. After his first failure, he decided to move to Hollywood, California which was home to the growing film industry in America. With high labour costs, the firm went bankrupt. However, the popularity of his cartoons was not matched by his ability to run a profitable business. The success of his early cartoons enabled him to set up his own studio called Laugh-O-Gram.
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Walt used his talent as a cartoonist to start his first work. It was working for the Kansas City Film Ad company that he gained the opportunity to begin working in the relatively new field of animation.
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In 1919, he moved back to Kansas City where he got a series of jobs, before finding employment in his area of greatest interest – the film industry. He was rejected for being underage, but he was later able to join in the Red Cross and in late 1918 was sent to France to drive an ambulance. When America joined the First World War, Walt dropped out of school and tried to enlist in the army. He became the cartoonist for the school magazine. The young Walt Disney developed an interest in art and took lessons at the Kansas City Institute and later Chicago Art Institute. As a child, the Disney family moved between Marceline in Missouri, Kansas City and back to Chicago. His parents were of German/English and Irish descent. Walt Disney was born on 5 December 1901, in Chicago.